Licensed Market Holds 59% of Gross Gaming Revenue in the Netherlands

According to the annual report of the Dutch Gambling Authority (KSA), the licensed market took about 59% of total gross gaming revenue (BSR) in 2025. This share was around 54% in 2024.

In the first half of 2026, BSR rose about 11% compared with the previous six months. Licensed operators reportedly earned about 670 million euros (750 million dollars) in this period, which means an average of 110 million euros per month. Casino games accounted for 492 million euros, or 73%, while sports betting took 163 million euros, or 24%. The share of sports betting in the previous half was about 20%.

The KSA said the increase in sports betting and overall revenue may be linked to the men's FIFA World Cup. Monthly activity in sports betting was higher than casino activity. A clear increase in new accounts was also recorded in June. In the first half, 563 thousand accounts were opened, compared with 529 thousand in the previous six months.

The regulator noted that estimating the unlicensed market remains difficult. The KSA calculated its figures by combining GfK panel data with the Google Ads search volume method. According to this, in the first half of 2026, about 20 thousand people played only on unlicensed sites each month, while 10 thousand played on both licensed and unlicensed sites. The share of players using licensed providers is estimated at 94% to 97%.

Although the number of players on unlicensed sites is small, their share of revenue is higher. On average, this suggests they lose considerably more than licensed players. The KSA stressed that the estimates carry uncertainty and that it continues to improve its measurement methods.