Churchill Downs Wins Local Approval for New HRM Facility in Virginia
Churchill Downs has received local approval to move its existing HRM facility in Virginia to a larger site in Henry County. The company saw a $10 million increase in third-quarter revenue.

Churchill Downs will relocate its existing HRM (historical racing machine) facility in Virginia under a special use permit approved by the Henry County Board of Zoning Appeals.
The new facility will be located north of US Route 58 Bypass and east of Old Greensboro Road. The site is near NASCAR's Martinsville Speedway. The planned facility will feature 150 HRMs, simulcast race broadcasts, and food and beverage services. It will replace Rosie's Game Room in Collinsville, which currently operates 37 HRMs. The company is still finalizing the design and plans.
CDI General Manager Bill Carstanjen thanked Henry County for its support. Carstanjen said the location near Martinsville Speedway and the growing markets near the North Carolina border will make the new facility attractive. In his view, the facility will draw visitors, create jobs, and generate additional economic activity in the region.
During the same period, the company reported that its third-quarter 2026 revenue rose by $10 million. An $11 million increase at Kentucky HRM facilities and a $1 million rise at Churchill Downs Racetrack contributed to this growth. Virginia HRM facilities, however, fell by $1 million. The $6 million net decline at Central Virginia facilities was due to increased competition. The $1 million decline in New Hampshire resulted from the closure of the temporary Casino Salem facility during construction of the new Rockingham Grand Casino.



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