NBA Sets Framework With Kalshi and Polymarket for Prediction Markets

The NBA has selected Kalshi and Polymarket as its preferred prediction market exchanges. The league has also introduced an official integrity framework for basketball-related event contracts. Under the agreements, both platforms will be able to access official league data and conduct promotional activity in the US. In return, limits have been placed on the markets the platforms can offer.

The league has also signed a memorandum of understanding with the Commodity Futures Trading Commission covering cooperation and information sharing. Under it, the NBA and team personnel will be barred from trading in event contracts tied to the league. Kalshi and Polymarket, for their part, will be required to share information about investigations and suspicious activity.

Scott Kaufman-Ross, the NBA's Senior Vice President of Media Distribution and Partnerships, said that the integrity of the game is the top priority. Kaufman-Ross said it is important to work constructively with regulators and operators as the category develops. The league delayed commercial prediction market deals until it was satisfied with the regulatory and integrity structure.

Kalshi and Polymarket will be able to use NBA intellectual property and promote their services on US media channels. Both exchanges will also receive official NBA data through Sportradar, the league's official data distribution partner. The NBA's existing agreement with DraftKings has also been expanded to cover prediction markets and national promotion. The league said stricter integrity requirements will apply to future agreements with other partners.