MrQ Launches Octoplay Games in the UK Market

The partnership between MrQ and Octoplay has come into effect. With this launch, MrQ became the thirteenth operator group in the UK to carry Octoplay games. The games are also offered by bet365 and Evoke.

The agreement came three years after Octoplay launched its first game in the UK. Octoplay received a licence in the UK in March 2023 and went live with Paddy Power and Betfair the following December. For the company, this step does not mean entering a new country. It means growing its existing distribution. MrQ, meanwhile, gained access to Octoplay's slot portfolio in a regulated market overseen by the Gambling Commission.

Octoplay CEO Ralitsa Georgieva said the UK market sets the standard for everything the company produces. Georgieva noted that operators are reshaping their lobbies based on performance, and that new brands receiving renewed offers is the most important endorsement. MrQ Senior Casino Manager Daniel Pascoe, for his part, said that every game in their lobby needs to resonate with players. Pascoe stated that Octoplay games meet this expectation and have become a real part of the MrQ mix since going live.

Octoplay is licensed to operate in 20 regulated jurisdictions, including Malta, the UK, Romania, Sweden and Ontario. The company has expanded into North America, the Nordic countries, southern Europe and Latin America, and has gone live with top-tier operators in many markets. The Malta-based company is reported to work with more than 80 operators, offer over 150 slot games, and has developed its own RGS platform. The opt-in jackpot package Jackpot Hunt reached a 70 percent participation rate and recorded more than four million winners. This news follows Octoplay's content release as part of its iGaming launch in Alberta.