Milan and Inter Unveil Joint Stadium: Generali Stadium Is Coming

Milan and Inter introduced the new joint stadium of the two clubs, which have shared San Siro for many years. The project, announced in a joint statement by both clubs, has Italian insurance giant Generali as its naming sponsor. Under the agreement, the stadium will be registered as 'Generali Stadium'.

The insurance company has also taken on the official insurance partnership of both clubs. Club officials and economic circles stressed that this agreement is one of the highest-value stadium naming rights deals in the history of world sport. The new stadium, with a capacity of around 71,500 spectators, aims to combine the intimidating acoustics and historic atmosphere of San Siro with modern comfort standards.

The design highlights concrete columns shaped like an 'X' and a custom double-curved roof. The two-tier stands will offer uninterrupted 360-degree views. The 'Curva' sections behind the goals, where supporter groups will be located, will be built with a steepness of up to 37 degrees, so the stands are said to hang directly over the pitch.

The stadium will be built on a site of 281,000 square meters and will be at the center of the urban redevelopment of the San Siro area. Construction is planned to begin in 2028, once the necessary permits and bureaucratic procedures are completed. The first official match is targeted for the 2031/32 season. The project aims to create a new 24/7 attraction for Milan, with green spaces, public squares, and shopping and entertainment centers.