High Roller launches prediction market platform ROLR

Las Vegas-based iGaming company High Roller Technologies (NYSE: ROLR) has fully launched its prediction market platform, ROLR. Following the news, the company's shares rose more than 13% on Wednesday. Trading volume was more than double the daily average.

The platform offers real-money event contracts and operates in partnership with Crypto.com | Derivatives North America (CDNA). ROLR began on September 15 with an invite-only beta test. The platform is now available on Android, iOS and desktop.

The company's CEO, Seth Young, described the launch as an important milestone for High Roller. Young said their goal is to make prediction markets accessible through an intuitive user experience. The company expects the platform to generate revenue in the current quarter, but it did not disclose a specific amount.

High Roller posted a loss of 22 cents per share in the second quarter, with sales of $2.81 million. Earlier acquisitions, including those in the media sector, are said to be able to lay the groundwork for ROLR to contribute to the company's revenue over the long term.

On the regulatory side, ROLR US LLC is a member of the National Futures Association. The company operates as a registered introducing broker under a guarantee agreement with Crypto.com's FCM, OG Markets US. Customer accounts are held by Crypto.com FCM, and ROLR US does not hold customer funds.