How EveryMatrix's Bonus Guardian Detects Bonus Abuse

EveryMatrix is introducing Bonus Guardian, an AI-powered bonus abuse solution. James Swann-Phillips of iGB spoke with Chief Commercial Officer Marc Burroughes at the company's office.

Bonus abuse has existed alongside bonus programs, but it is now said to contribute significantly to operators' profit losses. The problem is becoming even more important as operator margins are narrower than ever. Burroughes says detection methods have improved considerably as technology has advanced. He describes how EveryMatrix's system evaluates behavior holistically rather than relying on a single trigger event, and how it avoids unduly affecting the user experience while doing so.

According to Burroughes, the system flags suspicious behavior to the operator. The operator, however, decides which step to take.

The interview covers topics such as how the system works, whether it produces false alarms, and what it means for risk teams and marketing teams.