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Carnevali: Juventus Must Strengthen Its Italian Identity

Juventus CEO Giovanni Carnevali told the shareholders' meeting that he wants to give the club a stronger Italian identity and that this will take time. The executive focused on concrete goals and a clear project to revive fan loyalty.

Carnevali: Juventus Must Strengthen Its Italian Identity
Photo: Football Italia

Juventus CEO Giovanni Carnevali shared his vision for the club's future at the shareholders' meeting held on Tuesday at the Allianz Stadium in Turin. Carnevali stressed that the club must regain its enthusiasm and sense of belonging. According to the executive, this requires hard work, serious handling of matters, and clear ideas about the direction to take.

Juventus is going through an up-and-down season. The team is seventh in the Serie A table, six points behind the top four. Carnevali acknowledged that recent results have not been positive, but said that difficult periods can only be overcome together.

Carnevali recalled that he was appointed in June, replacing Damien Comolli. Saying he had spent the last four months studying the club, the executive announced that he and Massara and Ottolini had taken new steps. These include a scouting unit that did not exist before. Carnevali said they want to increase the club's Italian identity and bring players progressing in the academy and NextGen into the first team.

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