Campeón Gaming Continues B2B Growth with Established Operators

Updating the technology of established operators is an important part of Campeón Gaming's B2B growth strategy. The company's B2B Growth Director, George Ioakeimidis, says that the company is not focused only on winning new customers, and that it prioritizes building long-term relationships with operators and contributing to their business goals.

This approach is also visible in Campeón Gaming's first B2B agreement in Cyprus. The agreement was made with Bet on Alfa, which was founded in 2009 and has more than 15 years of experience in the local market. The company has both a dealer network and online betting activities. The platform transition has been completed, and Ioakeimidis discussed the company's digital growth opportunities and the challenges of the transition.

Ioakeimidis states that Cyprus is a strategic reference point for Campeón Gaming. The company says that while it continues to expand its B2B platform into regulated markets, this step will strengthen its international presence. He also emphasizes that the market on the island offers important opportunities for the development of digital operations.