Amsterdam Meeting Point for the European iGaming Sector

The online gaming market in Europe is not a single structure. Each country has its own licensing system, tax regime, advertising rules and player protection requirements. Some markets have been regulated for more than a decade, while others are only just opening up. Of the 31 markets reviewed by the European Gaming and Betting Association, only seven had a multi-licence system in 2009. By 2024 that number had risen to 27.

More regulation is a positive development for consumers and for the credibility of the licensed sector. At the same time, however, more rules mean more compliance requirements, and a decision taken in one country can change the picture in another. Operators hold licences in several countries, regulators deal with similar questions, and they often do not share information with one another.

SBC Summit Europe aims to bring this fragmented landscape together under one roof. The event will be held every year in Amsterdam and will address topics such as taxation, advertising restrictions, player protection and licensing from a cross-market perspective. The organisers say that, alongside the conference programme, the real value lies in the discussions and business connections made between participants.

According to the organisers, no national event can on its own reflect Europe's regulatory, commercial and technological picture. National events view things through the lens of their own market. For this reason, they argue, the sector needs a shared meeting point.