Allwyn signs deal with Kambi and plans to buy the remaining stake in IWG

Allwyn announced two collaborations with betting technology provider Kambi at the same time. Under the Kambi agreement, Allwyn will receive a global, perpetual license to the source code of the sports betting platform. This will allow the company to develop and manage its own platform for digital and retail betting operations.

The agreement is a first for Kambi. During a transition period, development and deployment services will be provided, after which a dedicated Kambi team will move to Allwyn to support the platform's ongoing development. There is a possibility that Allwyn will use this technology in its current operations and later take it to new markets.

Allwyn plans to buy the remaining 30 percent stake in Instant Win Gaming for about 120 million dollars, or 107 million euros. The company also aims to strengthen its central sports betting capabilities in trading, pricing and risk management.

Under the Kambi agreement, Allwyn is expected to pay a total of 50 million euros over three years through 2029. About half of the spending is expected to occur in 2027. From 2027 onward, these investments are expected to increase central operating costs by a low tens of millions of euros per year. The company also reported that its sports betting gross gaming revenue exceeded 800 million euros in the 12-month period ended 31 December 2025.